“Just Do It” Won’t Get You to Your Goals

Effective strategies for goal attainment

Set SMART Goals

Create Incentives that You Nudge Towards The Goal

Involve Others

Commit to a Long Term Process

Respond Positively to Setbacks

The Slogan-free Method for Running an Ultramarathon

Book Resources

Choice architecture, persevering through difficulties, developing internal motivation, building positive habits

Understanding our behavior and thoughts

Data Scientist at Cortex Intel, Data Science Communicator